Ready to Fall In Love?

If falling in love with fashion is a crime...We plead guilty!

                                     -alice simone

We are more than just a small  business... we are a lifestyle.

Follow us on Instagram @alicesimoneshop

In Season Shop Hours begin 10/15

Why Choose Us?

Moving forward with our innate knack for finding the lovely, ALICE SIMONE Boutique is ready to push through to the other side. 

As a New York City born shopper who is always up for the hunt, we relish in the opportunity to find the latest and greatest in fashion & pretty things. 

Whether you are a local, a seaside traveler or a vintage futurist, you will be sure to find some of the most stylist reasonably priced clothing & accessories in our shop.

We will continue to protect our darling assortment of beautiful things, as well as our Private Label. 

Thank you for making Alice Simone Boutique be your source for Joyful Happy Wears.

See you soon!



The best store in Naples!!! Very unique clothes and gifts, the staff was very helpful and friendly!! Don't miss out on this hidden gem of 5th Ave!

Judy R, FL  7/6/2023

Fantastic boutique. Unique pieces of clothing and jewelry. On trend. Love this place!

Lisa B

Jun. 2,  1:51 pm

"Quality, Other, Customer service, Wait timeAlways a fun stop while shopping on 5th Ave!Merchandise is beautiful and customer service is always the owners priority:)After shopping for gifts and for my self I take time to shop for my two grandsons as they also have an impressive area of fun and educational games snd creative toys for my grandsons!"

5/8, 8:47 am Customer Service, Quality, Wait Time Loved everything about the shop! Delightful!

6/2, 1:40 pm Customer Service, QualityLOVE this little store!

11/17, 9:35 pm Customer Service, Quality, Wait Time Love this store!

11/21, 8:08 pmCustomer Service, Quality, Wait Time Great store!Great people!

Quality, Other, Wait time, Customer service.

Karen P 11:13 PM on Aug 14

Alice Simone is my absolute favorite place to shop, in downtown Naples or surrounding places. Its clothing and many accessories can be easily worn by a range of ages. The merchandise is stylish and classy, easily mixed or matched with other items in the shop or what I already have , and diverse enough to be worn for a variety of occasions. It has a boutique atmosphere, but customers are pleasantly welcomed and encouraged to enjoy shopping without interruption. The owner, however, certainly has “a talented eye” for selecting the best colors and styles for customers and can be trusted for an honest opinion when asked. The shop is perfect for those who enjoy wearing clothing which reflects their individual style and not what is typical.

About Us


Store Owner

With a background in Hollywood Films & Television, I know all about "star" treatment.  I take it one step further in everything I do, and value my choices. When you choose to shop with Alice Simone Boutique, the "star" treatment is all yours. 

Why? Because we understand you are CHOOSING TO SHOP SMALL, and that means everything! 

Save the Mom-and-Pop stores throughout the country and help us put the face to face interactions back into our lives, and communities. 

There is a time and place for big box stores; However shopping small keeps our communities thriving and prosperous.

At Alice Simone Boutique we have a 75/25 rule, and we hope to influence as many shoppers as possible. Lets get back to basics, shop small 75% of the time and be a star, make a difference!




Directly across from:

"The Cafe"

on 8th Street South

Hours will vary off season

797 5th Ave South

"Off Season" Hours

Monday thru Saturday




September hours

In season hours begin 10/15/23